AEO Principles
The Playbook for the Future of Search.
The BLUF Strategy: Nail the First 30 Passages of Your Content
January 14, 2026
AI models have a “F-shaped attention bias” that prioritizes content beginnings. You should utilize the BLUF strategy and place critical information first […]
SEO vs. AEO: Understanding the Shift from Clicks to Citations
January 16, 2026
The digital visibility game has changed. We’re no longer just chasing clicks—we’re fighting for AI citations. Welcome to the era of SEO […]
Leela Adwani