PR and Authority: Gaining Mentions on Highly-Linked Pages
In the traditional SEO era, public relations (PR) and link building often operated as separate disciplines. Today, as search evolves into Answer […]
Diversify Your Platform Presence: YouTube and Reddit as AI Assets
Search Everywhere Optimization reflects how AI visibility now depends on signals that originate beyond traditional search results, particularly on platforms like YouTube […]
Branded Web Mentions: The Strongest Predictor of AI Visibility
Branded web mentions show a stronger correlation with visibility in AI-powered search results than backlinks, based on research analyzing 75,000 brands. For […]
Understanding Fan-Out Queries: How AI Search Is Reshaping SEO
AI search is evolving. The three-word keyword era is shifting, and fan-out queries are changing how content gets discovered online. Think of […]